Still got it!
Pamela Anderson, 49, displays her incredible physique in cut-out bra as she poses in steamy new photoshoot for erotic lingerie brand
By Jason Chester for MailOnline
PUBLISHED: 21:05 BST, 25 April 2017 | UPDATED: 01:56 BST, 26 April 2017
Time may well be a cruel mistress, but Pamela Anderson goes some way towards proving the years have been kind in a stunning new photoshoot.
The former Baywatch star, 49, shows off her undeniably toned physique in a series of tastefully shot images taken by Rankin for the new Icons range from erotic lingerie brand Coco De Mer.
In one, Pamela gazes seductively off camera while sporting a longline cut-out bra and matching underwear, teamed with raunchy stockings and suspenders.
She's still got it: Time may well be a cruel mistress, but Pamela Anderson goes some way towards proving the years have been kind in a stunning new photoshoot for erotic lingerie brand Coco De Mer
A second shot finds her reclining on the floor, her back arched and her hands above her head as she strikes a coquettish pose.
The third sees Pamela stretching her body while adopting an equally provocative pose on the bare white surface.
Teaming her Persephone playsuit with black stiletto heels, the blonde star offers the camera another smoldering look.
Don't mind me: One shot finds her reclining on the floor, her back arched and her hands above her head as she strikes a coquettish pose
Toned and trim: The model and actress is in fine form while showing off the latest range from raunchy lingerie brand Coco De Mer
New role: Pamela was unveiled as London based Coco de Mer’s International Brand Ambassador in February
Pamela, who was unveiled as Coco de Mer’s International Brand Ambassador in February, later opts for a more conventional lace bra and mismatched black underwear.
Teaming the look with stockings and suspenders, the blonde commands attention as she stands with hand on hip, her eyes once again trained on the camera.
Referencing Pamela's acquisition, Coco de Mer CEO Lucy Litwack said: 'Pamela is the perfect Icon for our Icons range and the images shot by Rankin capture the graceful temptation of each Icons piece.
'This is our second shoot since Pamela became International Brand Ambassador to Coco de Mer and it is making for a really special partnership which is receiving some very positive feedback from our customers.'
Hello boys: The nineties icon proved she has lost absolutely none of her appeal in the racy new lingerie campaign
Centre of attention: Pamela covered up in a semi-sheer lace Minerva bodysuit from the latest range
Referencing Pamela's acquisition, Coco de Mer CEO Lucy Litwack said: 'Pamela is the perfect Icon for our Icons range and the images shot by Rankin capture the graceful temptation of each Icons piece'
She added: 'This is our second shoot since Pamela became International Brand Ambassador to Coco de Mer and it is making for a really special partnership which is receiving some very positive feedback from our customers'
Busty: Pamela's cleavage is on full display as she models the Medusa bodysuit
The new range, comprised of five distinct styles has been designed to reflect 'eroticism, elegance, playfulness and grace' - concepts not lost on Pamela in her accompanying shoot.
'Coco de Mer’s designers have created such a tempting range which just embraces the elegance and playfulness that you expect from Coco de Mer,' she said.
'The Icons collection exudes that special seductiveness in such a luxurious fashion, you can’t help but feel empowered and beautiful. It was great to work again with Rankin who brings his own very distinctive style to the imagery for the Icons range.'
All eyes on me: Another image sees Pamela stretching her body while adopting an equally provocative pose on the bare white surface
Check these out: The new Icons collection has been designed to reflect 'eroticism, elegance, playfulness and grace'
Striking: Pamela's stocking clad legs catch the eye in many of the new promotional images
Appearing on British TV show Loose Women in February, the star admitted her age would not prevent her featuring in risque photoshoots.
'I’m still up to naughty things,' she said. 'Nothing changes. We’re sexual creatures. Women are sensual until we’re not on this earth.'
The actress shot to fame on Baywatch in the Nineties, in which she showcased her enviable curves in a barely-there red swimsuit.
Speaking about body confidence during shooting, she told Harper's Bazaar last year: 'I was really comfortable in my skin and I didn't care so much.
'I thought, nobody's perfect and imperfections are sexy. And you know, I would've been on the beach anyway, so I was shocked that they hired me and paid me.
'I never thought I was a great-looking person or a great-looking woman.'
No barrier: Appearing on British TV show Loose Women in February, the star admitted her age would not prevent her featuring in risque photoshoots
Opening up: 'I’m still up to naughty things,' she said. 'Nothing changes. We’re sexual creatures. Women are sensual until we’re not on this earth'
Her latest shoot comes after she finally spoke out on her admiration for 'romantic' Julian Assange, following months of speculation about their bond.
The WikiLeaks editor-in-chief has been living under political asylum for almost five years at London 's Ecuadorian Embassy, but Pamela has been making regular visits - at least once a month since October 2016 - even occasionally bringing baked goods.
'My relationship with Julian - it's no secret,' she posted on her blog. 'He is one of my favourite people and he might be the most famous, most politicised refugee of our time.
'Famous for being persecuted is not a position of power but a position of vulnerability. I am concerned.
'Julian is a human being who is extremely empathetic and cares deeply about the world. And because of his work he has made some powerful enemies in a few countries, America especially, by exposing them.'
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